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10m DoCoMo phones used as credit cards
25 August 2009
NTT DoCoMo’s credit card phone service, DCMX, is now used by 10 million customers, the Japanese mobile operator has announced.
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DoCoMo
NTT
DCMX
mobile payment
Japan
credit cards
One of the few mobile cash services in the developed world, DCMX was launched in April 2006 as a way for customers to use their phones to pay for goods and services. The service reached one million within six months and five million in February 2008.
DCMX uses a network of 420,000 readers/writers across the country, in stores, restaurants, taxis and other places.
The company has three levels of service, the simplest allowing customers to spend up to ¥10,000 ($104) a month, with the charges being added to the mobile phone bill. Higher level plans offer loyalty points, discounts and bonuses. Phones can be locked if lost or stolen. GTB