Business service innovations
Satellite IT innovation
Winners: Q-Kon and ND SatCom
IT applications over satellite
Xwarp is the first satellite-based IT solution which offers
multi-location companies or their IT service providers
real-time, latency-free software performance —
especially for business critical applications such as SAP,
Oracle, Salesforce.com and MS Office.
Overcoming latency and maintaining reasonable costs have been a
real challenge when transmitting information over satellite.
Satellite communication networks have usually not been the
first choice for backup networks and/or enterprise connectivity
for time sensitive applications.
With Xwarp, companies are able to provide virtualized IT
applications over satellite from headquarters to users anywhere
and anytime — at the same time offering latency-free
Xwarp consists of an advanced satellite router, a zero latency
engine and security enhancements to ensure efficient secure
private satellite network connections.
It is possible to save up to 80% satellite capacity for online
applications in multi-user environments. As an example, within
three years total costs for a 90-user network are reduced more
than 50% compared to other satellite solutions.
Satellite service innovation
Winners: SeaMobile Europe and Expand Networks
Resilient satellite communications for Tearfund
Tearfund is a relief agency that works in 60 countries in the
developing world and supports over 1,000 front-line staff
responding to natural and man-made disasters, including the
recent devastating earthquake in Haiti. It needed resilient
communications across its network of aid teams.
Experiencing latency and packet loss over its satellite
networks, its employees had limited access to applications and
bandwidth capacity was becoming an increasing concern. With
this in mind, they looked to optimisation technologies to
improve the performance of the satellite links, in order to
provide reliable connectivity for its overseas workforce.
It wanted to address several challenges, including very poor
internet access, which meant that employees were unable to
efficiently read and edit centrally stored documents. In
addition, the organization had difficulty running its finance
application, which was hosted in London and delivered across
the WAN using Microsoft Terminal Services.
Expand’s solution is integrated with space
communication protocol standard technology, which is ideal for
Satellite billing innovation
Winners: Thuraya and LHS
Centralised billing and customer support
Charging and billing of the complex value chain in
Thuraya’s business in 110 countries required 64
instances of their legacy billing and customer care system. All
Thuraya’s billing operations were migrated to a
single instance of LHS’s BSCS iX release 2 based
in a single database.
A single consolidated database replaced the previous multiple
software installation billing environment. The project
introduced charging capability for GPRS and data services and
the ability to cover all services in a single consolidated
The platform can be used forThuraya’s ultimate
goal of prepaid/postpaid convergent charging and billing.
The system improved ease of operation of customer care system
for customer service representatives and enabled centralised
customer care for all markets. It provided several invoice
formats that suit each country’s needs.
Supply chain innovation
Winners: Vodafone and cVidya
Dealer risk management
Dealers’ commissions can reach over $1 billion a
year in large mobile operator. The economic slowdown increases
the risks and raises the need for automated tools that will
guarantee transparency to dealers’ activities,
detect commissioning errors, alert on dealers’
misbehaviour and identify which dealers to reward and which to
consider their dismissal.
Vodafone Germany selected cVidya’s DealerMap suite
to manage dealers’ commission plans and rates, to
avoid overpayment to dealers, and to prevent various incentive
The solution’s benefits include transparency of
payments, full reconciliation and validation of paid
commissions, incentives and bonuses, scoring of dealers
according to profitability, risk, and bad-debt. These benefits
sums to several million euro in annual savings.
After the full implementation of this project, Vodafone is able
to extend reliable financial assurance to verify dealer
commission payments, based on tangible information and data
Business delivery innovation
Winners: Aircel and Oracle
Offer design and delivery service
Aircel grew in 2009 from 15 million customers in 10 different
states in India to 31 million across 18 states. It was required
to process more than 800,000 orders per day, with peak-loads in
excess of 100,000 an hour, and each order represented one or
multiple handset or service requests.
The company’s existing infrastructure was too
rigid and complex. Multiple customer product catalogues meant
providing a single view of orders on one dashboard was not
possible, which made reconciliation with data across sales,
billing and provisioning systems difficult to manage. As a
result, Aircel was struggling to deliver products and services
to customers on time, and was also suffering from lost revenue
as a result of failed customer billing.
Aircel now has more than 33 million subscribers, across 18
different states, with continued plans to expand its customer
base to 50 million by the end of 2010. Teaming up with Oracle
Communications, the company implemented Oracle Communications
Order and Service Management 7.0 to ensure rapid offer design
and order delivery of services to customers with rich business
logic, scalable design, centralised decomposition and
orchestration, and multi-service support.
Subscriber service innovation
Winners: Telefónica and Nokia Siemens Networks
Identity management for subscriber-centric networks
Argentina is one of the most dynamic telecommunications markets
in Latin America. Operators are competing for market share
while penetration continues to increase. Data traffic per
subscriber is the highest in the region and even leaders like
Telefónica’s Movistar are required to
innovate in order to attract new customers.
Since service delivery management is critical for long-term
success, Movistar was also aware of the fact that an effective
approach would entail the consolidation of essential user
related data distributed all over the network.
Nokia Siemens Networks’ identity management
solution is the key to realize this and to gain the trust of
Movistar customers and third party service providers by
assuring the identity of each individual and partners accessing
Movistar’s network and services.
Movistar’s first offerings include single-sign-on
and service federation, but will also enable the transformation
of its business and generate new revenues from Web 2.0
Open access network innovation
Winners: NYnet and Occam Networks
Business park open access fibre network
Access equipment from Occam Networks is at the heart of one of
the most advanced open access networks, handling traffic to and
from a business park, where businesses enjoy broadband levels
at or above 100 megabits a second.
The blown fibre network to and around the site can provide full
line-rate bandwidth on every GPON port. With its ability to
offer a full array of advanced services, including business
ethernet and IPTV, it is also ideally suited to future
Inside the product is the Occam Packet Engine, a system
designed specifically to support the massive ethernet and IP
processing demands of business users.
The Scarborough Business Park is a £9.6 million plan
designed to create 1,000 new jobs during the next ten years
— a significant development in such a remote location.
Business application innovation
Winners: Exponential-e and Alcatel-Lucent
Corporate WANs with application management and
Application-assurance delivered from the network is an industry
first. Business customers are empowered to manage and control
the applications on their wide-area network without any need
for dedicated customer premise equipment.
The application-assurance capability is embedded by
Alcatel-Lucent into all of Exponential-e’s
VPLS-based WAN solutions and allows users to view, report on
and control their own applications via their own self-service
Incorporating the capability into the network rather than from
a device keeps things really simple for the customer and avoids
the cost of multiple CPE devices, which often have an impact on
network design. As a hosted service the customer begins seeing
the benefits of the solution immediately. There is no need for
upfront investment and no hardware management.
As a result ICT staff can concentrate on ensuring that their
business applications are running as smoothly as possible.
IT service innovation
Winners: BT and Riverbed
WAN optimisation service
A new managed service from BT, available internationally,
removes latency and bandwidth problems and enables
multinational customers to transform their IT with
The benefits are substantial, improving application
performance by typically two to 50 times, often up to 100 times
or more, while containing or reducing total costs. Innovative
technology eliminates the impact of network latency, where
applications can behave as though on the LAN even when working
The strain on access links is relieved by improving bandwidth
utilisation by 30%-60%, even up to 90%, saving money by
preventing network upgrade or enabling cheaper network
alternatives. In the most expensive regions the cost of the
solution with a smaller network link compared with the cost of
the next largest link can be up to 70% cheaper.
The managed service incorporates the latest developments from
Riverbed, which can be applied to both existing and new
generation IP networks.
Small and medium business service innovation
Winners: Mobilkom Austria and Kapsch CarrierCom
Fixed/mobile convergent centrex
A1 Network Professional is an evolutionary step in terms of
unified communication and offers a hosted PBX service with
fixed and mobile telephony including fax and optional internet
It is a scalable fixed-mobile-convergence solution provided
over GSM, UMTS and broadband using only common standard
protocols. This service has been jointly realized in close
cooperation with Kapsch CarrierCom.
Each subscriber is reachable via predefined, unique short
extension number without the necessity of dialling any prefix
for fixed or mobile telephony. Additionally one voicemail for
each subscriber and a shared company address book ensure
enhanced reachability for each employee.
Call management features are available for all network users
independent of the device. This service works without any
special client on the cellular phone. The network administrator
can easily activate additional user devices or order options
for the whole company via a central system administration
Business migration innovation
Winners: BT and Ontology Systems
Optimising and accelerating product and system
The innovation improves speed of migrations by 50%, cost
savings by 30% and minimises risks involved. Migration planning
is a costly and labour-intensive process.
The system uses semantics technology to discover dependencies,
measure cross-correlations of products, processes, systems,
networks and customers, understand the knock-on effect of a
migration and allow stakeholders to conduct "what-if" scenario
analysis to determine optimal order of transformation steps.
Information is pulled into our toolset from various data
inventories, gets semantically tagged and is gradually
organised into a uniform ontology with complete descriptions of
dependencies. This is advantageous over existing
technology’s inability to capture sufficiently the
meaning of information and reduces the number of iterative
expensive consultations with the data owners/experts. The
ontology can very flexibly evolve by changing existing or
introducing new dependencies with minimal impact on the
The toolset was developed in 2009 and was trialled in a
multi-million-pound transformation programme in BT Global
1: fixed infrastructure innovation
2: wireless infrastructure innovation
3: wholesale service innovation
5: consumer service innovatio and editor's award